Technology

Leaders of Spinato's Pizza, King's Pizza Pronto reveal online ordering tips

Photo: iStock

July 23, 2021

Online ordering has been crucial to the success of Spinato's Pizzeria and Family Kitchen, based in Arizona, as well as West Virginia start-up King's Pizza Pronto. Setting up the technology isn't always easy, however, according to Todd Vierra, Spinato's operations director, and King's CEO Domenick Colandrea.

During a free webinar, "Building Your Brand Experience: Online Ordering Best Practices," the executives joined Brad Brooks, of SpeedLine Solutions Inc., in chatting about how they built solid online ordering sites and what mistakes they made along the way.

They discussed:

• Building and following a brand guide.
• Selecting images and hiring photographers.
• Writing menu descriptions.
• Building an in store process that backs up the experience.

Download the free webinar here.