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Webinar to focus on virtualization's power to amp up market research results

Photo: iStock

January 28, 2020

Most restaurateurs would agree that collecting customer data is important, but many don't know exactly how to use it, which is why they may want to circle 2 p.m. EST, Feb. 11 on their calendars. 

That's when a free one-hour session will give participants the lowdown on getting "Accelerated Speed-to-Market: How Virtualization and Research Tech is Changing the Ways QSRs Gather & Use Consumer Insight.

In this session, Delvinia President and CIO Steve Mast will show how using computer-generated simulations and virtualizing a brand's consumer insight efforts, can help bring the best and most innovative stuff to market more quickly than the competition. 

Through the systems detailed in the webinar, brands can also do more with less as it applies to market research budgets by using effective but lower-cost research platforms and strategies.

Attendees will also find out how some of the most trendsetting brands are using this technology to gain better insights from guests and how they're embedding new research tech into their marketing process to get insights on consumer actions in real time. 

Register here

 

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