STRATEGIC PARTNERS
June 5, 2011
Whataburger is going tropical just in time for summer. The chain has introduced the pineapple pie and pineapple shake, both available through Aug. 22 at the more than 700 Whataburger locations in 10 states.
"While we are known best for our fresh, made-to-order burgers, our pies and shakes have made a name for themselves as well," said Rich Scheffler, Whataburger Restaurants LP Group's director of marketing. "The newest pineapple pie and shake are the perfect tropical combination for summer."
Whataburger has served shakes since its first restaurant opened in 1950. The pineapple shake, introduced for the first time this summer, joins Whataburger's traditional flavors of chocolate, vanilla and strawberry.
Pies made their debut on the Whataburger menu in the late 1950s. Pineapple joins the menu's traditional hot apple pie.
