White Castle holds contest for National Hamburger Month
May 4, 2009
COLUMBUS, Ohio —In celebration of National Hamburger Month, White Castle is inviting customers to submit their ultimate Crave story in the ninth annual Cravers Hall of Fame competition as a way of thanking its most loyal cravers for the slider's ensuring success.
White Castle is the official sponsor of National Hamburger Month, which celebrates its 17th anniversary in May.
Customers can vie for the chance to be inducted into the Cravers Hall of Fame along with the likes of members of the rock group The Smithereens and Harold and Kumar Go to White Castle stars John Cho and Kal Penn. Cravers can enter by visiting the Cravers Hall of Fame contest page at www.whatyoucrave.com.
During the month, the home office staff will work side by side with team members in White Castle restaurants, which also gives White Castle home office team members a chance to interact with White Castle cravers, hear their comments and listen to their suggestions.
White Castle was founded in 1921 in Wichita, Kan., and now owns and operates 418 units in 11 states.In 1992, White Castle System Inc. sponsored National Hamburger Week, in honor of the brand's claim to being the first hamburger fast food chain in the United States. In 1993, the event was extended to National Hamburger Month.