News
Wienerschnitzel launches new frozen treat
June 17, 2010
Hot dog chain Wienerschnitzel has introduced a new frozen treat, the new Chocolate Chip Cookie Dough Freezee, just in time for summer. A combination of chocolate chip cookie dough bites and creamy soft serve topped with Tastee-Freez's signature chocolate cone dip, the Chocolate Chip Cookie Dough Freezee is available at participating Wienerschnitzel locations for the suggested price of $2.89 until Oct. 2.
"The Chocolate Chip Cookie Dough Freezee perfectly blends our creamy soft serve with an all-American favorite – cookie dough," said Tim Mulks, general manager of Tastee-Freez, in a news release. "Pair it with one of Wienerschnitzel's signature hot dogs and you will have the ideal meal to enjoy this summer."
The Chocolate Chip Cookie Dough Freezee will be supported with television and radio spots as well as in-store point-of-purchase materials.
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