Food & Beverage

Yoshinoya adds Tokyo Fried Chicken to menu

Photo: Yoshinoya

October 31, 2023

Japanese rice bowl brand Yoshinoya is adding Tokyo Fried Chicken to its menu. The Tokyo Fried Chicken is Yoshinoya's take on an authentic Japanese favorite, chicken kaarage, which differs from both American and other Asian fried chicken recipes due to the batter, which is made of potato starch and a unique marinade, according to a press release.

The fried chicken offering is available at more than 100 Yoshinoya locations as a protein in a bowl or as a four-piece snack-size portion.

"We are thrilled to be infusing more of our Japanese heritage into our menu with the introduction of Tokyo Fried Chicken," Jon Gilliam, CEO of Yoshinoya America, said in the release. "This type of unique recipe is usually only found at formal sit-down Japanese restaurants as an appetizer. Our portions are generous as each piece is significantly larger than a traditional chicken nugget and it makes for a great on-the-go snack or meal option."

Yoshinoya was founded in 1899 in Osaka, Japan. The brand first opened in the U.S. in 1973 and now has more than 100 locations across California with plans to expand into Arizona.