January 27, 2020
The company known as Zuul Kitchens, which is a ghost kitchen that also offers individual kitchen spaces for restaurants to prepare delivery orders, has acquired the Ontray online food-ordering platform and named its co-founder and CEO Tyler Wiest as Zuul Kitchens CTO, a news release said.
"Joining Ontray and Zuul Kitchens is a natural move," Wiest said in the news release. "Both companies share a similar goal: returning the power and purse back to individual restaurants. We both believe that restaurants' full-time focus should be on running a restaurant — not burdensome, expensive tasks like online ordering or delivery operations."
Ontray started in Philadelphia in 2016 as an online food-ordering service that supplies restaurants with tools to process delivery operations within its own websites. Over the last four years, Ontray has processed more than $3 million in restaurant sales. Through the acquisition of strategic assets from Ontray, Zuul plans to build on systems that can help restaurant operators receive and fulfill delivery orders.
"We have acquired key technical assets and talent from Ontray to better support our restaurant members and set them up for success," Zuul Kitchens CEO Corey Manicone said in the release, "Together with Ontray's technology, Zuul can innovate a 'whole product delivery solution' that includes affordable online ordering for our members."
Zuul is currently based in Manhattan in a 5,000-square-foot facility with nine kitchens. The company plans to continue to open kitchen locations throughout New York City in the coming years.