QSRweb Podcast

Pieology: How a Navy Seal + vegan pies can build a better pizza brand

Leadership at Pieology sees the same kind of clear skies in the brand's future that its Southern California home is known for, and on this week's podcast, CMO Chad Bailey gives listeners some insights into why the chain and its team feels so high about Pieology's path forward.

July 12, 2019

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Podcast Summary

When the leaders of California-conceived pizza brand, Pieology, look to the future, its CMO Chad Bailey said they see nothing but "a ton of blue sky" in both the category and the brand's own path forward.

Chad Bailey

With recent changes in the leadership mix, additions to the marketing spend and a leadership curriculum developed and taught by a former Navy Seal, Bailey said the brand sees plenty of untapped opportunity in the pizza segment, so Pieology is putting the pedal to the metal to go after it.

On this week's podcast, Bailey takes listeners to a class in the science of Pieology, while providing his take on how the brand's Southern California college roots might play into its path forward. Listeners will also hear how the brand's relatively early adoption of plant-based pizza offerings is helping drive its future menu, along with its commitment to the notion that great health is one of life greatest indulgences.

Photos: Provided