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5 Strategies to Optimize Your Customers' Online Ordering Experience

November 28, 2022

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The experience customers have when ordering from your restaurant's online website goes a long way toward shaping your brand and reputation. Give them a convenient and pleasurable experience that provides the best chance for them to become repeat customers.

Effective online ordering offers just that —a tailored experience that makes it easy for consumers to find the information they need to seamlessly place an order. These five strategies help restaurants ensure their patrons have a positive online ordering experience: customization, mobile-first, upselling and cross-selling, usability, and optimization.