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White Paper

Maximizing Guest Retention

April 7, 2025

Presented by

Guest retention is a cornerstone of success in restaurant operations, directly impacting profitability and long-term growth. While attracting new customers is important, building loyalty among existing guests offers far greater value, as repeat customers tend to spend more, visit more frequently, and provide invaluable word-of-mouth referrals. In an industry where competition is fierce and margins are tight, retaining guests not only reduces marketing costs, it creates a consistent revenue stream that helps stabilize operations.

Unfortunately, when it comes to identifying issues that affect guest retention, traditional survey methods in restaurants often fall short. So how can operators effectively gather the feedback they need to address issues and improve operations?

Download this white paper to learn more.

About The Sponsor

Ovation

How Great Restaurants Get Better - Guest Experience Management Platform

Ovation is a guest experience platform for multi-unit restaurants that starts with a 2-question survey to drive revenue, streamline guest recovery, and easily improve operations. Thousands of restaurants, including leading brands like Dave's Hot Chicken, use Ovation to get more feedback, recover guests in real-time, and improve.

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