July 22, 2021
What are your diners watching in-restaurant? Brands that help their customers laugh, clink their beer mugs and just plain ol' enjoy each other's company, are the brands that ultimately win those customers for life.
Nonetheless, restaurants that simply fill their TV monitors with traditional cable programming and/or muted, closed-captioned news, don't really end up delivering on those customer promises to provide an escape into a better world. But the good news is, operators can do something to change that for the better.
Watch this on-demand webinar, Streaming TV for Restaurants that Bar Rescue's Jon Taffer Swears By, to learn about a tool that 10,000 businesses nationally are using to engage and entertain customers with 50 brand-friendly, audio-optional TV channels. In this webinar, you'll learn:
Most people know Jon Taffer as a larger-than-life television personality who takes a no-holds-barred approach to helping hotels, restaurants, bars and businesses reach their full potential. He is also a New York Times best-selling author, a highly sought-after hospitality and general business consultant, and is the creator, executive producer and star of Paramount Network's number-one show, Bar Rescue. For over four decades, Taffer has been at the forefront of the business management industry offering his expertise to hundreds of thousands of properties and Fortune 500 companies. By no surprise, Taffer has been declared the most influential, trustworthy, and intelligent food & beverage personality on television.
As the creator, host and executive producer of Bar Rescue, currently in its eighth season, Taffer has led the show to account for nearly 25% of the network's programing. Bar Rescue spotlights Jon as he saves failing bars from looming closure, leveraging his four decades of industry experience and trademarked "Reaction Management" strategy. In 2021 the show will top the milestone of 200.
As an author, Jon wrote Don't Bullsh*t Yourself, a no-nonsense guide that helps people understand and overcome the excuses holding them back from success. It became a New York Times, Los Angeles Times and Wall Street Journal best-seller in its first week of release. Jon's first book, Raise the Bar, an Action-Based Method for Maximum Customer Reactions, also hit the Wall Street Journal's best-selling list. In 2018 Jon launched his podcast The Jon Taffer Podcast. In 2019 Jon founded Taffer's Mixologist, a line of craft, high-quality, pre-made cocktail mixes and hard seltzers available direct to consumers and in retail stores across the country. Jon also created Taffer's Tavern, an innovative restaurant concept with a high-volume, small footprint format that uses the latest technologies to produce high-quality food and beverage offerings without the need for a traditional commercial kitchen. The franchise's first location opened October 2020 in Atlanta, GA, with additional locations already secured in the Atlanta, Boston, MA, Washington, D.C. and Las Vegas areas.
Bianca Gosser is a Senior Account Executive at Atmosphere TV with over 12 years of customer-focused sales experience and has a BBA in Marketing from the University of Texas at San Antonio. Bianca uses her education, knowledge, and background to help business owners grow their businesses and help enhance their customer experience.
Lucas studied Marketing at Texas A&M University, and has spent his professional career helping brands position themselves strategically to be unified, focused, and successful. During his tenure at Atmosphere TV, he has coordinated with enterprise level organizations to help with branding initiatives, infrastructure development, and bottom line improvement.