White Paper

Three Benefits of Digital Menu Boards

August 3, 2012

Fast casual and quick-service restaurant operators are employing a more strategic approach to implementing digital menu boards. As much as they see digital menus from an artistic vantage point, operators have come to view them from a scientific perspective as well. This white paper, sponsored by WAND Corp., will discuss three benefits of incorporating digital menu boards:

• Return on investment
• Enhancing customer experience
• Capturing up-to-the-minute sales data