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White Papers

Five Benefits of Single-Shift Employee Training

Single-shift training helps restaurants increase customer service, boost employee flexibility and minimize turnover.

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Security Beyond PCI Compliance

A successful security strategy relies on understanding the business environment, establishing a comprehensive solution and taking proactive steps to protect…

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Digital Menu Boards and Labeling Laws

New menu laws require restaurants to display nutritional information. Digital menu boards can provide a solution.

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Benefits of Conversational Ordering in a POS System

Flexible ordering based on how customers speak enables operators to improve customer satisfaction and increase ticket sales.

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Four Soft ROI Benefits of Digital Signage in the Restaurant Industry

Digital signage can increase profits, but also it yields benefits that are more difficult to measure. Learn how digital signage can increase customer and…

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Making the Most of Marketing Dollars Doesn't Always Mean Branding

While many operators are focused on branding efforts to drive sales, other strategies make more sense for small- and medium-sized restaurants. Local marketing…

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Making Every Glance Count: Digital Signage and Integrated Technologies in QSR

New technology is allowing restaurants to have integrated, all-digital systems that improve efficiency and decision making. Real-time data is available to…

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Four Considerations for a POS System in the Digital Restaurant

With digital systems becoming more prevalent in restaurants, integration is vital to ensure smooth operations. And all-digital, integrated management system…

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To Focus Group, Or Not To Focus Group?

In an age of information databases, network connectivity, interactive media, and the Internet, quick access to consumer information has become the norm. Though…

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Survival Of The Fittest

Everywhere business leaders turn, they find nice-sounding, easy-to-swallow, seemingly plausible solutions to their problems.Corporate leaders talk to their…

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Online Ordering: Seven Tips for a Successful Implementation

If you manage any restaurant operation, chances are that you have heard of, are considering, or already employ an online ordering system. This is because these…

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Handwashing: A Crucial Way to Prevent Foodborne Illness in a Restaurant

A foodborne illness outbreak can severely damage a restaurant's reputation and profits, and leave the restaurant owner liable for lawsuits. Handwashing is a…

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Four Steps for Protecting Pizza Delivery Services

Reckless drivers and dangerous customers can leave a restaurant owner feeling vulnerable. One accident by a delivery driver or a dangerous customer can leave…

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Four Initial Considerations for Every Digital Signage Project

Careful planning can help ensure the success of a digital signage project. Learn about the four key elements of installation, connectivity, software and…

Presented by DigitalSignageToday.com

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Three aspects of ATM security that operators can't afford to ignore

A secure ATM is the first line of defense in the war against ATM theft and fraud. Here are three areas of ATM security that off-premises operators must…

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5 reasons to use a single equipment supplier for new restaurant openings

Opening a new restaurant can be a chaotic process, but using a single equipment supplier can offer much-needed stability.

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A New Era in Restaurant Marketing

Traditional print coupons have fallen out of favor, as customers prefer the ease of digital offers. Offering on-demand savings options can help you achieve…

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Creating Value in Your Loyalty Program

Through targeted ads in banks’ digital channels we help you identify opportunity, reach real people and pinpoint the true, incremental sales impact of…

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Public Sector Use Of Internet Surveys And Panels

Marketing research is easily adaptable to the Internet, and the medium has opened the door to many would-be marketing research suppliers. We believe, however…

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