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Marketing News & Media

McDonald's hosting two-week free coffee giveaway

September 8, 2014

McDonald's today announced that its second national free coffee event will be held from Sept. 16 through Sept. 29. During that time, guests can receive a free…

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What are Any’tizers, Tanglers, Frisnacks or Wrappetizers?

by Darrel Suderman — President, Food Technical Consulting

Restaurants can sell snacks at premium profit margins and can be more exciting for guests than the traditional core menu.

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Taco Bell testing a taco biscuit for breakfast menu

September 5, 2014

Taco Bell announced today it is testing new offerings for its fledgling breakfast menu.

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Cousins Subs collecting donations for food bank

September 5, 2014

To mark Hunger Action Month in September, Cousins Subs has partnered with St. Mary's Food Bank Alliance of Phoenix for the second consecutive year.

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Pollo Tropical offering freebies for chicken fans

September 5, 2014

National Chicken Lover’s Day is Sept. 15 and Pollo Tropical is celebrating with a free meal between 2 to 7 p.m. for guests who dress like a chicken and cluck…

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Baskin-Robbins launches cake campaign to benefit children’s foundation

September 5, 2014

Baskin-Robbins has launched its "Cakes for the Community" campaign, a month-long fundraiser for The Hospital for Sick Children (SickKids) in Toronto.

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McDonald’s ‘I’m Lovin’ It’ architect leaving company

September 5, 2014

McDonald’s chief creative officer, Marlena Peleo-Lazar, is leaving the company after 14 years. According to Crain’s Chicago Business, Peleo-Lazar has been a…

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Using big data to get a big mobile strategy in place

Operators can now collect valuable information about their customers, find micro segments, create predictive analytics, and pass that value on.

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Taco John's intros Mexican Donut Bites

September 4, 2014

Taco John's has added Mexican Donut Bites to the menu, per the request of its customers.

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Del Taco adds three made-to-order bowls to menu

September 4, 2014

Del Taco has added three new Fresca Bowls to the menu.

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Marble Slab, MaggieMoo's launch customer rewards app

September 4, 2014

Marble Slab Creamery and MaggieMoo's Ice Cream & Treatery announced the launch of a new app, Slab Happy. The app is free and offers customers rewards such…

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Dairy Queen spotlights apple and pumpkin pie flavors

September 4, 2014

Dairy Queen has introduced the new Apple Pie Blizzard Treat as its September Blizzard of the Month, as well as the return of the Pumpkin Pie Blizzard Treat.

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Cinnabon partners with Pillsbury to extend experience at home

September 4, 2014

Pillsbury and Cinnabon Inc. have partnered to introduce the new Cinnabon Bakery Inspired Cinnamon Rolls at retail outlets.

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Popeyes’ promotes Munoz to CMO position

September 4, 2014

Popeyes Louisiana Kitchen today announced that Hector Munoz, VP of Marketing, has been promoted to VP and CMO – U.S.

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Hardee’s franchisee foots the bill for high school athletic tickets

September 4, 2014

Hardee's franchise restaurants throughout North Carolina have teamed up with Huddle Inc. to launch an initiative aimed at helping high schools throughout the…

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Almond milk now available at select Dunkin' Donuts

September 4, 2014

Dunkin’ Donuts has partnered with Blue Diamond Growers to add almond milk to its menu as a non-dairy alternative to milk and cream for guests to add to their…

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Clorder launches online ordering site to help restaurants raise charitable donations

September 3, 2014

Clorder Inc., a developer of cloud-based food ordering solutions, has launched a new website that helps raise funds for charities from placing restaurant…

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Taco Bell’s new sauce packets get sassy

September 3, 2014

Taco Bell has introduced new sauce packets for all four of the brand’s sauces. The packets feature 12 personal wisdoms (48 total) aimed at providing a…

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Subway taps into CrossFit craze with new ad campaign

September 3, 2014

Subway has launched its new fall marketing campaign, now featured in TV spots, called “Crop Fit.” The campaign pulls from the CrossFit trend with a…

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