A Leg Up on Legislation

by Lori Walderich — CMO, Top That! Pizza

How to keep your brand one step ahead of the law.

Making the right choice from the single-use ‘menu’

by Kim Frankovich — VP of Sustainability, Solo Cup Company

Ever stare at a menu for an eternity and still find yourself unable to make a decision?  Maybe you weren’t sure of your own priorities that day or maybe you…

QSRs find multiple uses for the iPad

While there are plenty of detractors, a number of experts see unlimited possibilities for the device.

Forecasting: 'Fresh' will take Wendy's farther than new salad line

by Stuart Morris

While the products may provide a sales uplift in the short-term, long-term the outlook looks a little wilted.

Study finds QSR kid-targeted advertising outpacing food

July 7, 2010

New research by the University of Illinois at Chicago reveals that quick-service advertising aimed at children has outpaced that for cereal and other foods…

QSRs launch summer menu, contest promotions

July 6, 2010

A number of quick-service brands, including a variety of regional concepts, have launched new promotions and products for the summer. Some are leveraging…

Trends in Eating Out: Hunker down, or exhale?

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Nothing is more top of mind right now for those of us in the restaurant industry than the state of the economy.

Snackdown: Should your brand be a 4th and 5th daypart challenger?

by Lori Walderich — CMO, Top That! Pizza

Some of us might remember how, when we were kids, we’d come home from school, drop our books and start foraging in the kitchen for Oreos and milk, Pop Tarts…

Checkers/Rally's new burger offers 3 choices of bacon

June 27, 2010

Checkers/Rally's Drive-In continues to push discounting with its latest burger special. The new Bacon Choice Champs promotion features two sandwiches for $…

Sugar's comeback slowly reaching into QSR

Retail brands are using the ingredient as a marketing ploy, but cost and other factors may be holding fast food companies back.

It’s the food, stupid

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Fast Food. Quick Serve. The very names of the industry describe the focus on speed. So we’d all be forgiven if we guessed that the most important criteria for…

Wendy's/Arby's next takeover target

June 10, 2010

Private equity firms have demonstrated a large appetite for quick-service brands, beginning with CKE Restaurants and its Carl's Jr. and Hardee's brands. And…

Wendy's/Arby's next takeover target

June 10, 2010

Private equity firms have demonstrated a large appetite for quick-service brands, beginning with CKE Restaurants and its Carl's Jr. and Hardee's brands. And…

Gold Star Chili upgrades Chilimobile

June 8, 2010

Regional chain Gold Star Chili has launched a new mobile food vending truck with an updated look and completely refurbished food preparation and serving…

Gold Star Chili upgrades Chilimobile

June 8, 2010

Regional chain Gold Star Chili has launched a new mobile food vending truck with an updated look and completely refurbished food preparation and serving…

Chick-fil-A completes Spicy Chicken rollout

June 6, 2010

Chick-fil-A officially launches its new Spicy Chicken Sandwich today, the first new sandwich to hit the brand's menu boards since its Chargrilled Chicken…

Chick-fil-A completes Spicy Chicken rollout

by

June 6, 2010

Chick-fil-A officially launches its new Spicy Chicken Sandwich today, the first new sandwich to hit the brand's menu boards since its Chargrilled Chicken…

Checkers debuts new sandwiches, will add breakfast

June 1, 2010

  Checkers/Rally's Drive-In Restaurants has introduced a new lineup of toasted-sourdough sandwiches, the Toasted Trio. The new sandwiches include: Toasted BLT…

Checkers debuts new sandwiches, will add breakfast

June 1, 2010

  Checkers/Rally's Drive-In Restaurants has introduced a new lineup of toasted-sourdough sandwiches, the Toasted Trio. The new sandwiches include: Toasted BLT…

$2 price point could be game changing, at least for Taco Bell

May 20, 2010

In less than a week, the quick-service industry has experienced two dramatic price-point shifts at both ends of the spectrum. First Taco Bell introduced the $…