$2 price point could be game changing, at least for Taco Bell

May 20, 2010

In less than a week, the quick-service industry has experienced two dramatic price-point shifts at both ends of the spectrum. First Taco Bell introduced the $…

Report: Sandwiches, burgers prove recession resilient

May 19, 2010

Sandwiches and burgers still prove to bring in revenues for both quick-service and full service restaurants. According to market research company The NPD…

Report: Sandwiches, burgers prove recession resilient

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May 19, 2010

Sandwiches and burgers still prove to bring in revenues for both quick-service and full service restaurants. According to market research company The NPD…

Burger King Fire-Grilled Ribs push casual dining price point

May 18, 2010

While Taco Bell has created buzz with its $2 combo meals, Burger King's new Fire-Grilled Ribs is catching media and consumer attention for its higher price…

Bulking up the brand with a barbell strategy

by Lori Walderich — CMO, Top That! Pizza

McDonald's serves as a case study of best practices that brands newer to the game could learn from.

Burger King Fire-Grilled Ribs push casual dining price point

May 18, 2010

While Taco Bell has created buzz with its $2 combo meals, Burger King's new Fire-Grilled Ribs is catching media and consumer attention for its higher price…

Bulking up the brand with a barbell strategy

by Lori Walderich — CMO, Top That! Pizza

McDonald's serves as a case study of best practices that brands newer to the game could learn from.

Jack in the Box gives specialty drinks the raspberries

May 17, 2010

As McDonald's moves forward with its national smoothie rollout and $1 soft drink deals, Jack in the Box also is strengthening its beverage offerings with a new…

Jack in the Box gives specialty drinks the raspberries

May 17, 2010

As McDonald's moves forward with its national smoothie rollout and $1 soft drink deals, Jack in the Box also is strengthening its beverage offerings with a new…

Taco Bell hopes to disrupt marketplace with $2 meal deals

May 13, 2010

Taco Bell is known for its value meal, offering a variety of items between 79 cents and 99 cents. With the quick-service industry still challenged by high…

Taco Bell hopes to disrupt marketplace with $2 meal deals

May 13, 2010

Taco Bell is known for its value meal, offering a variety of items between 79 cents and 99 cents. With the quick-service industry still challenged by high…

QSRs roll out trendy menu items

May 12, 2010

Several quick-service chains are getting ready for the summer season with a new product launches that leverage ongoing trends.   Taco John's has launched a…

QSRs roll out trendy menu items

May 12, 2010

Several quick-service chains are getting ready for the summer season with a new product launches that leverage ongoing trends.   Taco John's has launched a…

McDonald's makes strides in better-for-you offerings

May 2, 2010

Quick-service chains remain a target for health advocates and legislators working to promote various ways to combat the country's obesity epidemic. Last week…

McDonald's makes strides in better-for-you offerings

May 2, 2010

Quick-service chains remain a target for health advocates and legislators working to promote various ways to combat the country's obesity epidemic. Last week…

Wienerschnitzel moves to 79-cent value offering

April 28, 2010

While Burger King has flirted with a $1 Double Cheeseburger, leading hot dog chain Wienerschnitzel apparently has found $1 isn't value enough. The chain is…

Wienerschnitzel moves to 79-cent value offering

by

April 28, 2010

While Burger King has flirted with a $1 Double Cheeseburger, leading hot dog chain Wienerschnitzel apparently has found $1 isn't value enough. The chain is…

Dunkin' Donuts again open in Russia

April 27, 2010

Dunkin' Donuts will soon open the first of 20 planned stores in Russia after an 11-year absence. The first restaurant in Moscow, located on Novy Arbat Street…

Dunkin' Donuts again open in Russia

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April 27, 2010

Dunkin' Donuts will soon open the first of 20 planned stores in Russia after an 11-year absence. The first restaurant in Moscow, located on Novy Arbat Street…

Jack in the Box adds LTO mix-&-match value menu

April 26, 2010

Jack in the Box restaurants have kicked off a new way to promote value with a mix-and-match deal. The Pick 3 for $3 promotion allows guests to mix and match…