Are restaurant marketers missing the big spenders?

by Barry Klein — Marketing Directo, Go Roma

Restaurant occasions are integral to the Boomer generation's demographics, so why aren't brands marketing to them directly?

Courting new trials

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Let’s talk for a minute about new trial. No, not the court kind, but the kind that every restaurant wants … new consumers trying out your restaurant for the…

2012 Top 10 food trends include "heirloom foods"

by Darrel Suderman — President, Food Technical Consulting

Look for more restaurant concepts to embrace Neapolitan pizza, burgers topped with an egg, and Nordic cuisine.

Job descriptions — HR’s love letters

by Nate DaPore — President and CEO, PeopleMatter

It's Valentine's Day. I am sure that some of you celebrate, some of you don't and a few are the diehard anti-card-and-flowers type... But I'm going with the…

When is food service NOT a restaurant?

by Betsy Craig — pres, menutrinfo.com

If you own a place that sells prepared food for people to eat, you're in the restaurant business, right? Not necessarily.

Gloves! The Controversy Continues – Part 2

by Paul Mcginnis — Vice President, Marketing, Ecolab Food Safety Specialties

There is a general agreement that hand sanitation is a problem, but how that problem is best addressed is not always clear. The arguments to wear gloves and to…

Food fight: Combat rising costs with smarter hourly hiring

by Amanda Richardson — Senior Vice President of Product and Marketing, Snagajob

The restaurant industry is expected to grow this year, but realizing big profits will be a tall order in the face of rising food and labor costs.

The top five food trends according to a culinarian

by Alicia Kelso — Editor, QSRWeb.com

During Wendy’s Investor Day, the chain’s product chief outlined what he is seeing from consumers.

Get 'in' on the biggest trend In foodservice

by Nate DaPore — President and CEO, PeopleMatter

Healthy, affordable dining — for kids.

The Secret Decoder Ring and Loss Prevention

Over the holidays I watched “A Christmas Story” for the gazillionth time. One of the scenes in the movie is Ralphie getting his secret decoder ring to unlock…

As serious as a heart attack

by Betsy Craig — pres, menutrinfo.com

It's a good idea to designate a senior member of the waitstaff or a manager to be the point person when dealing with diners with allergy concerns.

The top 10 (unmentioned) food industry trends

by Suzy Badaracco — President, Culinary Tides Inc

Adventure in food and flavor is back, comfort food is out.

The Apps of Foodservice

by Nate DaPore — President and CEO, PeopleMatter

Now is the time for restaurants to take control of their mobile presence -- develop apps, mobilize websites, give flexibility to online menus, add special…

QSRs ramp up breakfast marketing campaigns

by Alicia Kelso — Editor, QSRWeb.com

Research shows that 31 million Americans skip breakfast every day, presenting a big opportunity for quick-service restaurants.

Top 5 2012 food innovation product predictions

by Darrel Suderman — President, Food Technical Consulting

Coconut is the leading hot flavor in the restaurant industry from the fine dining level to the QSR coconut shrimp level.

What else can I get you?

by Betsy Craig — pres, menutrinfo.com

Listen to your customers before -- and after -- tweaking your menu options, and teach your staff how to sell something new.

But I thought it was being done – Inspecting the expected

We may have too much faith that it cannot happen, or won’t happen or we’re simply naïve. Perhaps we don’t seek, therefore we don’t find. Maybe it’s…

A lesson in loyalty

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Recession or not, the restaurant industry is here and growing. Consumers spend a huge percentage of their food budgets on eating out at restaurants, and…

Screening your background screener

by Amanda Richardson — Senior Vice President of Product and Marketing, Snagajob

If your application process takes too long, it could repel top talent, leading to bad hires, high turnover and lost profits.

Revitalize ‘good service’: A foodservice must

by Nate DaPore — President and CEO, PeopleMatter

Loyal customers make approximately 70 percent of all purchases, so increasing loyalty by a mere five percentage points can increase profits by more than 6…