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Blogs

Chef Chatter: How Wendy's balances authenticity with commercial appeal

Chef Marshall Scarborough, director of culinary innovation, The Wendy's Company, believes even the most exclusive dishes should evolve from their origin to…

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QSR digital signage 'do's' to deepen the customer experience

Digital signage can be a QSR's best friend by offering a growing array of sales, customer experience and marketing benefits otherwise unavailable. But just…

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RFIS 2020 Sponsor Preview: HotRocks

by Cherryh Cansler — Editor, FastCasual.com

The Hot Rocks Oven is a new way to cook pizza, combining a conveyor for speed and stones for high quality, said CFO Vincent Tourigny.

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Slip, slice, slide, sizzle: A QSR workplace safety primer

By Dan Killins/Employers Holdings Loss Control Program manager 

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Why I especially love QSRs around the holidays

by S.A. Whitehead — Food Editor, Net World Media Group

It's nearly midnight on Christmas and to a hungry holiday shift worker, the neon glow of an open QSR's sign may be one of the best things she's seen all night.

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Cut it out! QSR 2020 workplace safety tipsheet

For QSRs, the very name of the service category implies part of the risk these brands and their employees face when it comes to workplace injuries. Yes, things…

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Warming customers up to winter menu innovation

by Mike Sisco — CEO, Embed Digital

Menu innovation is a must for forward-thinking restaurant brands, but how do these industry leaders warm their customers up to new ingredients and meals?

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How to (successfully) plant your brand's feet in meatless ground

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

Meeting the meatless-alternative customer's growing demands for fantastic flavor, healthful ingredients and beautiful presentation can be especially…

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Controlling QSR food waste: The power of five

The old adage, "Waste not, want not" has never been more fitting than for today's QSRs in their approach to food and food waste. After all, brands that get on…

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2 winter menu magnets customers can't bear for you to ignore

by Andrew Rosenbloom — Director of Marketing, Consolidated Concepts

What do QSR customers want this winter? Look in the spice rack and away from the meat locker.

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Helping QSRs see operational excellence with computer vision

What's computer vision and why does a QSR operator care? Read on because it could save you cash and boost your customer and employee experience.

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Energy: QSRs burn it up. These 3 steps will cut it down.

Trimming the fat in your brand's energy costs doesn't have to be complicated and time-consuming. Here, an energy-use expert explains how you can do it in …

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A QSR guide to confronting activists, restaurant disruption

by Mark Lee — Assistant Vice President and Risk Consultant, Hub International

Social media has taken the gloves off social activism and that's being felt in the real world at QSR brands nationally and worldwide. An ongoing series of…

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When digital menu content distracts from the goal

From menu animations that flash by at the speed of light, to the laborious customer experience of printed menus, there's got to be a better way.

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QSR restrooms: Small space, BIG brand impact

The tiniest room in your QSR's "house" can be a game-changer for brand perception if you manage it poorly.

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Teetering on brink of economic downturn: What QSRs should do now

by Carty Davis — Founding Partner, C Squared Advisors

If an economic downturn occurs, as so many believe will happen relatively soon, this checklist can help QSR leaders get their brands in the healthiest position…

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Popeyes' golden opportunity after Great 2019 Chicken Sandwich War

As the dust settles on The Great Chicken Sandwich War of 2019, the head-to-head battle between Popeyes and Chick-fil-A may end up going down as among the most…

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3 rewarding realities of QSR real-time engagement

Want to see real revenue results? Reel in customers with real-time marketing and realize three benefits that can mean a new and improved reality for your brand.

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Is your brand social media friendly?

by Hannah Hambleton — Content Manager, Beambox

Do your brand's stores offer a great brand-emblazoned backdrop for customers' social media food photos? What about geotags? Are you using them to "reach out…

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The brand-building beauty of QSR blogging

by S.A. Whitehead — Food Editor, Net World Media Group

Does your QSR have a blog? If not, you're missing a great way to connect with customers and employees, not to mention the marketing value. Here are some…

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