Krystal News & Media

SPB Hospitality promotes Kristen Hohl to EVP of marketing

September 3, 2025

SPB Hospitality, parent company to Krystal, has promoted Kristen Hohl to EVP of marketing, according to a press release.

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Krystal parent SPB Hospitality names Robert J. Fargo as SVP of development

August 15, 2025

SPB Hospitality, a portfolio company of Fortress Investment Group, has appointed Robert "Bob" J. Fargo as SVP of development. SPB Hospitality is the parent…

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Krystal expands South Carolina presence

July 15, 2025

Southern slider brand Krystal has opened a corporate store in Walterboro, South Carolina. The brand is offering $1 Krystal sliders in-store through Thursday…

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Krystal launches pulled pork lineup

June 16, 2025

Krystal has released a smoky Pulled Pork lineup and Onion Rings available at participating locations while supplies last, according to a press release.

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Krystal to expand South Carolina footprint

June 12, 2025

Krystal will open a location in Walterboro, South Carolina next month. It will be the fifth Krystal restaurant in the state, according to a press release.

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Krystal opens in travel center in Tyler, Texas

April 16, 2025

Krystal has opened its first Texas location in more than a decade. The 24/7 restaurant, located in a travel center in Tyler, Texas, marks a key milestone in…

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Krystal debuts kids' meals, chicken nuggets

March 19, 2025

Southern slider brand Krystal has launched chicken nuggets and kids' meals, according to a press release.

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Krystal building on legacy with new prototype

by Mandy Wolf Detwiler — Editor, Networld Media Group

Krystal is building on its legacy by remodeling six restaurants in Georgia with the brand's new prototype designed to bring in new and returning customers.

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Krystal expands Tennessee footprint

August 21, 2024

Slider brand Krystal has opened a restaurant in East Chattanooga, Tennessee. The restaurant is under the helm of WAC Enterprises, which has 93 Krystal…

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Krystal opens in North Carolina Circle K center

June 28, 2024

Slider chain Krystal has opened in a Circle K convenience store in Wilson, North Carolina, according to a press release.

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Krystal accelerates national growth with openings, franchise focus

June 19, 2024

Southern slider chain Krystal Restaurants LLC is stepping on the gas in its national expansion plans. The company recently opened two locations and has two…

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Krystal offers deal on Chik sandwich for National Chicken Sandwich Day

November 3, 2023

QSR brand Krystal will offer a BOGO 50% off on Chik sandwiches on National Fried Chicken Sandwich Day, according to a press release.

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Krystal offers deal on National Cheeseburger Day

September 13, 2023

Krystal will offer $1 cheese Krystals on National Cheeseburger Day, Sept. 18. The offer can be redeemed via the brand's app or through its website.

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Krystal launches refranchising program, takes aim at 500 units

August 28, 2023

Krystal has unveiled a strategic refranchising initiative designed to propel the expansion of its brand presence. The program involves offering existing…

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Krystal wins best late-night fast food award from USA Today

August 7, 2023

Krystal has been named the Best Late-Night Fast Food by USA Today in its 10Best Readers Choice Awards, according to a press release.

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Krystal merges with SPB Hospitality

April 28, 2023

Krystal Restaurants has merged with SPB Hospitality and will now be a part of the franchisor's collection of casual, upscale and brewery restaurants, according…

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Krystal releases franchise website

March 10, 2023

Krystal has released a new franchise website, krystalfranchising.com, to attract franchisees and continue the brand's aggressive growth plans. The site was…

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Krystal inks deal for 15 restaurants

February 23, 2023

Krystal has signed a multi-unit deal with restaurateur Argus Wiley. Wiley has purchased 21 existing Krystal locations and inked a deal to develop 15 more…

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Krystal fans decide brand's new tagline via social media vote

February 13, 2023

Krystal fans have chosen "Now You Know" as the brand's latest tagline, according to a press release.

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Krystal unveils smaller prototype

January 16, 2023

Krystal has unveiled a smaller prototype in Center Point, Alabama. The 1,700-square-foot drive-thru features the first company store opening in more than …

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