Taco Bell News & Media
Taco Bell opens $5M taco tab with DoorDash
August 9, 2023
Taco Bell will offer Taco Tuesday fans a free taco no matter what restaurant they choose, according to a press release.
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Taco Bell to host first-ever Ultimate Halftime Show
July 20, 2023
Taco Bell is hosting its newly created Unofficial Halftime Show, an online series of concerts featuring recording artists MUNA, Clair Rosinkranz and Scowl.
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Taco Bell wins bid to use 'Taco Tuesday' phrase in marketing
July 19, 2023
Taco Bell has won its bid against Taco John's to use the phrase "Taco Tuesday." Previously, Taco John's held the trademark for the phrase, according to a New…
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Taco Bell rewards members to vote on new sauce pack sayings
July 18, 2023
Taco Bell Rewards Members have the opportunity to leave their mark on the brand's signature hot sauce packets. A poll will be held through July 23 on the Taco…
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Taco Bell's iconic Coin Drop game back with digital twist
July 12, 2023
Taco Bell is relaunching its Coin Drop game but with some modernization — the fundraising game will be available via the brand's mobile app, according to a…
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Reno Taco Bell reopens with modern design, latest tech
July 7, 2023
Taco Bell franchisee Diversified Restaurant Group, which has 300 units, is reopening a Taco Bell in Reno, Nevada, after a remodel to upgrade its design. A…
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Yum Brands names Sean Tresvant CEO of Taco Bell
June 30, 2023
Yum Brands Inc. has promoted Sean Tresvant to Taco Bell Division CEO effective Jan. 1, 2024. Tresvant currently serves as global chief brand and strategy…
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Taco Bell, Paris Hilton bring the heat for Volcano Menu
June 28, 2023
Taco Bell is bringing back the 2000s fan favorite Volcano Menu with the help of the queen of heat, Paris Hilton, according to a press release.
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Taco Tuesday trademark battle may go on for years
June 27, 2023
The battle over whether "Taco Tuesday" is a legitimate trademark — raging now between Taco Bell and Taco John's — could take years to settle.
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Taco Bell partners with artist 'It's a Living' for team member gear
June 16, 2023
Taco Bell has collaborated with Brooklyn-based artist Ricard Gonzalez, better known as "It's a Living" to create exclusive team member gear paying homage to…
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Taco Bell partners with Crocs for 1st retail shoes
June 14, 2023
Taco Bell has teamed up with footwear brand Crocs on the first-ever Mellow Slide limited edition collaboration. Mellow Slides are available for Taco Bell…
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Franchise company acquires 40 Taco Bell locations in Atlanta
June 8, 2023
QSR operator Southpaw has acquired a portfolio of nearly 40 Taco Bell locations in the Atlanta market. Terms of the transaction were not disclosed, according…
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Taco Bell testing Vegan Crunchwrap in 3 cities
June 7, 2023
Taco Bell's iconic Crunchwrap has a new vegan version, but there's a catch: it's only available in certain locations in Los Angeles, New York City and Orlando…
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Taco Bell Foundation awards $15M in grants for youths
June 2, 2023
The Taco Bell Foundation has awarded $15 million in grants to 452 U.S.-based non-profits, representing a $5 million increase in comparison to last year. The…
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Taco Bell wants to free 'Taco Tuesday' phrase from competitor Taco John's
May 17, 2023
Did you know the phrase "Taco Tuesday" is trademarked? Taco Bell is on a mission to free "Taco Tuesday" from a small competitor who has owned the trademark…
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Taco Bell, Cargill, National Fish and Wildlife Foundation offer grants to restore grasslands
May 2, 2023
Taco Bell is partnering with long-time cattle supplier Cargill and the National Fish and Wildlife Foundation to implement conservation and regenerative…
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Taco Bell brings back Nacho Fries for 9th time
April 11, 2023
Nacho Fries are returning to Taco Bell on April 13 for the ninth time. The taco brand is also teaming up with Austin, Texas-based Yellowbird Hot Sauce to…
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Taco Bell opens latest Cantina concept in LA
February 17, 2023
Taco Bell has opened its latest Cantina concept in the heart of Los Angeles, according to a press release.
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Mexican Pizza returns to Taco Bell Canada for LTO
February 3, 2023
The Mexican Pizza is back at Taco Bell Canada for a limited time beginning Feb. 6, according to a press release.
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Yum Brands hit with ransomware attack
January 20, 2023
Yum Brands confirmed a data breach earlier this week in a company statement. According to a TechCrunch report, the ransomware attack resulted in stolen company…
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