Villa Enterprises sticks to family tradition

by Alicia Kelso — Editor, QSRWeb.com

Company's 47 years of slow, meticulous growth has yielded financial strength, brand innovation and a diverse portfolio.  

QSRs sweeten things up for Valentine's Day

by Alicia Kelso — Editor, QSRWeb.com

The NRA predicts 70 million American diners will mark the occasion.

El Pollo Loco taps new AOR

by Alicia Kelso — Editor, QSRWeb.com

February 9, 2011

After an extensive process that began with more than 35 agencies in mid-November, El Pollo Loco Inc. has chosen its new advertising agency of record.

McDonald's has a hot January, navigates price hike rumors

by Alicia Kelso — Editor, QSRWeb.com

February 7, 2011

Global comparable sales for McDonald's Corporation rose 5.3 percent in January. These numbers were especially boosted by strong European sales (7 percent).

Restaurant social media experts for hire

by Alicia Kelso — Editor, QSRWeb.com

Many companies are still outsourcing their social media needs versus adding to staff.

Yum! Brands’ gets major boost from China

by Alicia Kelso — Editor, QSRWeb.com

February 2, 2011

Louisville, Ky.-based Yum! Brands is on a roll in every corner of the globe. The company reported a 2010 EPS growth of 17 percent, and a fourth quarter…

2011 provides optimism for restaurant industry

by Alicia Kelso — Editor, QSRWeb.com

Trends will surround healthy, sustainable, local, social and technological components.  

Taco Bell fights back with transparency

by Alicia Kelso — Editor, QSRWeb.com

Damage control methods have changed significantly with the advent of social media.

Gone fishin': El Pollo Loco introduces fish tacos

by Alicia Kelso — Editor, QSRWeb.com

January 27, 2011

El Pollo Loco will add fish tacos to its lineup this weekend. The new menu item will come in two varieties: Classic Baja and Spicy Avocado. They will be…

Checkers/Rally’s unveils new digital campaigns

by Alicia Kelso — Editor, QSRWeb.com

Checkers Drive-In Restaurants Inc. has launched a robust digital campaign that includes new websites for both its Checkers and Rally’s brands, a mobile web…

Arby's put up for sale

by Alicia Kelso — Editor, QSRWeb.com

January 19, 2011

The end is near for the Wendy’s/Arby’s Group Inc. partnership. The company announced today that it’s exploring “strategic alternatives” for the Arby’s brand…

Cold Stone introduces Yogurt Bar

by Alicia Kelso — Editor, QSRWeb.com

January 16, 2011

Cold Stone Creamery is embracing the yogurt craze. The ice cream giant is rolling out a new yogurt concept that will be incorporated into existing stores…

Getting the message across: Hispanic marketing strategies

by Alicia Kelso — Editor, QSRWeb.com

Implementing a Hispanic-focused marketing plan will soon be a necessity for survival.

Culver’s taking a healthful approach

by Alicia Kelso — Editor, QSRWeb.com

QSR chain launches Mindful Choices program to promote nutrition.  

Recession proof: Desserts hitting the sweet spot

by Alicia Kelso — Editor, QSRWeb.com

Because of their affordability and cravability, dessert items will survive no matter what.

Lost in translation: Changing AORs isn't always the best answer

by Alicia Kelso — Editor, QSRWeb.com

Many QSRs have recently sought new creative agencies to answer their sales woes.  

The gloves are off: Lawsuit vs. McDonald’s filed

by Alicia Kelso — Editor, QSRWeb.com

December 14, 2010

After six months of talk, the Center for Science in Public Interest is finally walking the walk.

QSRweb.com’s Top 10 of 2010

by Alicia Kelso — Editor, QSRWeb.com

It’s been quite a roller coaster year for the quick-service industry. Restaurants continued to dig out of the economic mess, posting modest improvements; the…

A small world, after all: International QSR opens in Disney

by Alicia Kelso — Editor, QSRWeb.com

Pollo Campero teamed up with its Orlando franchisee Larry Levy to develop and launch Fresh-A-Peel, which features healthier menu options. Both brands are new…

Testing, testing McDonald’s, Wendy’s trying out new items

by Alicia Kelso — Editor, QSRWeb.com

November 30, 2010

Perhaps inspired by health-conscious trends, McDonald’s is testing out a fresh garden wrap in the Brevard County, Fla. Market.