Dario has worked across aspects of business development, client strategy and marketing for nearly 15 years. As Head of Agency at Moloco, Dario empowers businesses of all sizes to grow through machine learning. Prior, he worked in business development under the App Tech Partners division for Google and handled client development and strategic partnerships for Bidalgo, a marketing intelligence platform. He also worked as a growth manager for French food services management company, Sodexo.
by Dario Sheikh — Head of Agency, Moloco
QSR brands struggle to retain app users after initial downloads, as traditional marketing focuses on installs rather than long-term engagement. Machine…
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Machine learning in performance advertising can transform how QSRs grow their mobile app user base to connect and monetize their customers.
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