Lise Wilson

Lise Wilson is a strategy architect with 25+ years of experience in consumer packaged goods, retail design, and shopper marketing. At Miller Zell, she focuses on the shopper journey and experience with a concentration on what shoppers need at every step in the process.

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Recent Contributions

Is it time to rethink your post-COVID signage strategy?

by Lise Wilson — Vice President, Retail Strategy, Miller Zell Inc

The amount of signage in a restaurant can be overwhelming. Here are some tips to keep it simple and effective.

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