Whataburger launches LTO 99-cent taquito promo

December 21, 2009

Whataburger is bringing back its 99-cent breakfast taquito promotion for a limited time, now through Jan. 18.   The breakfast staple — and late-night favorite…

Yum! chief exec among Harvard Business Review's top CEOs in world

by

December 21, 2009

David C. Novak, chairman, president and CEO of Yum! Brands Inc., has made the list of the Best Performing CEOs in the World, according to the Harvard Business…

QSR 2009: Five hits and a miss

Despite a tough economy, brands moved forward with new product lines and store redesigns.

Hardee's brings back LTO Blueberry Biscuits

December 20, 2009

Hardee's has re-introduced its Blueberry Biscuits to help customers warm up this winter. Available for a limited time, the Blueberry Biscuits feature a Made…

Auntie Anne's expands into Bahrain

December 20, 2009

Auntie Anne's is continuing its global expansion with the addition of stores in the Kingdom of Bahrain, with the first location recently opened at Seef Mall. …

Blimpie targets Middle East expansion with first store in Kuwait

December 20, 2009

Dunkin' Donuts adds holiday week specials

December 20, 2009

Dunkin' Donuts is ramping up its holiday promotions to capture last-minute shoppers, including a discount on the purchase of multiple bags of its coffee. The…

NRA says Senate health care bill is better for restaurant industry

December 20, 2009

The National Restaurant Association has issued a statement on the health care reform package proposed by Senate Majority Leader Harry Reid (D-Nev.). CEO Dawn…

Hardee's brings back LTO Blueberry Biscuits

by

December 20, 2009

Hardee's has re-introduced its Blueberry Biscuits to help customers warm up this winter. Available for a limited time, the Blueberry Biscuits feature a Made…

Auntie Anne's expands into Bahrain

by

December 20, 2009

Auntie Anne's is continuing its global expansion with the addition of stores in the Kingdom of Bahrain, with the first location recently opened at Seef Mall. …

Blimpie targets Middle East expansion with first store in Kuwait

by

December 20, 2009

Dunkin' Donuts adds holiday week specials

by

December 20, 2009

Dunkin' Donuts is ramping up its holiday promotions to capture last-minute shoppers, including a discount on the purchase of multiple bags of its coffee. The…

NRA says Senate health care bill is better for restaurant industry

by

December 20, 2009

The National Restaurant Association has issued a statement on the health care reform package proposed by Senate Majority Leader Harry Reid (D-Nev.). CEO Dawn…

Yum! Brands leads as part of UN World Food Programme

December 17, 2009

Pizza Hut parent Yum! Brands' World Hunger Relief effort with multi-Grammy Award winner Christina Aguilera as the campaign's global spokesperson has created…

Subway, MTV Networks forge digital marketing partnership

December 17, 2009

Subway and MTV Networks have forged a partnership to bring emerging artists, comedians and musicians to a wider audience through a digital marketing program…

Hardee's Biscuit Holes ad receives funniest commercial of 2009 honor

December 17, 2009

Hardee's recently took top honors for one of its commercials featuring the brand's Biscuit Holes menu itme. The Hardee's Biscuit Holes ad, titled "A vs. B,…

McDonald's Canada catches Olympic fever

December 17, 2009

McDonald's Canada is adding to the growing excitement leading up to the Vancouver 2010 Olympic Winter Games with the next phase of its multi-faceted platform…

'Brand' -- what does it mean to today's marketers?

by Sandy Lechner — client contact, The Synergy Media Team

With promotional dollars at a premium, "branding" needs to take a back seat to return-on-investment-based programs for regional chains.

Yum! Brands leads as part of UN World Food Programme

by

December 17, 2009

Pizza Hut parent Yum! Brands' World Hunger Relief effort with multi-Grammy Award winner Christina Aguilera as the campaign's global spokesperson has created…

Subway, MTV Networks forge digital marketing partnership

by

December 17, 2009

Subway and MTV Networks have forged a partnership to bring emerging artists, comedians and musicians to a wider audience through a digital marketing program…