September 3, 2013
Baskin-Robbins is celebrating back-to-school season with the return of its Buy One Get One Free two-scoop sundae offer at participating locations nationwide.
Beginning Sept. 4, and continuing every Wednesday through the end of the year, guests who purchase a "Build Your Own" two-scoop sundae will receive another two-scoop sundae of equal or lesser value for free.
Baskin-Robbins' two-scoop sundae includes two scoops of a guest's favorite ice cream topped with caramel, hot fudge or strawberry topping and is finished with a dollop of whipped cream, nuts and a cherry.
Also, Baskin-Robbins' September Flavor of the Month is German Chocolate Cake. The offering features Swiss chocolate ice cream with coconut, walnut pieces, fudge brownie pieces and a caramel swirl. The Flavor of the Month is also being featured in a special German Chocolate Cake Waffle Bowl sundae.
"We wanted to make back-to-school season a little sweeter for families by bringing back one of our most popular offers and encouraging guests to share the fun of one of America's favorite treats — the ice cream sundae," said Dan Wheeler, vice president of U.S. Brand and Field Marketing for Baskin-Robbins. "Guests can customize their two-scoop sundae with their favorite Baskin-Robbins ice cream flavors and toppings, including our delicious September Flavor of the Month, German Chocolate Cake."
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