Build-A-Bear Workshop featured in McDonald's Happy Meal
May 11, 2006
ST. LOUIS — Build-A-Bear Workshop announces a special McDonald's Happy Meal and Mighty Kids Meal partnership. According to a news release, this unique partnership creates the first-ever Happy Meal plush collection to feature removable, mix-and-match clothing and will be available at participating McDonald's restaurants May 12 through June 8, while supplies last. Guests purchasing a Happy Meal will receive a Build-A-Bear Workshop mini stuffed animal friend in their Happy Meal box, which is designed to resemble a Cub Condo carrying case.
During the program, guests will have the opportunity to collect 16 different Build-A-Bear Workshop mini stuffed animal friends.
"McDonald's is proud to partner with Build-A-Bear Workshop for its 'Summer of Happy Meal Fun' line-up," said Kathy Pyle, director, kids and family marketing, McDonald's USA, LLC. "Together with Build-A-Bear Workshop, we're able to take the toy experience to a whole new level, offering kids and families endless opportunities for playtime fun."