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Burger King tests Impossible 'pork' for breakfast

Logo: Burger King

February 4, 2020

Burger King is expanding the fruitful relationship it has had thus far with Impossible Foods by testing a meat-free pork-tasting product that is designed to go after the breakfast customer. The QSR's new Impossible sausage croissan'wich includes a sausage-tasting meat-free patty with cheese and eggs on a croissant, according to Yahoo News.  

For this test, Impossible Foods said the brand is launching the item at units in:

• Albuquerque, New Mexico. 
• Bakersfield, California. 
• Montgomery, Alabama.
• Lansing, Michigan.
• Savannah, Georgia.

The pork-alike product is Impossible Foods' first test of anything other than beef-tasting plant-based products. Further details have not been provided at the time of this writing.