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Carl's Jr., Hardee's spice things up with Frank's RedHot Sauce

August 20, 2013

To kick off football season, Carl's Jr. and Hardee's have launched new menu items featuring the flavor of spicy Buffalo wings. The Buffalo Blue Cheese Burgers at Carl's Jr. and Hardee's feature Frank's RedHot Buffalo Wings Sauce, blue cheese crumbles, Swiss cheese, mayo, red onion, tomato and lettuce atop a charbroiled beef patty and served on a sesame seed bun.

In addition, Hardee's is offering Buffalo Chicken Tenders dipped in Frank's RedHot Buffalo Wings Sauce with buttermilk ranch dipping sauce. The new burger and chicken tenders are available now at all Hardee's locations. The Buffalo Blue Cheese Burger will be available at Carl's Jr. starting Wednesday.

"For most guys, football season isn't football season without Buffalo wings and burgers," said Brad Haley, chief marketing officer of Carl's Jr. and Hardee's. "So, since we're in the burger business, we began playing around with the unique flavors of Buffalo wings on a burger and found that the combination tasted great. The spicy, vinegar kick of authentic Frank's RedHot sauce is cooled down by the fresh produce and the creaminess of the blue cheese crumbles and Swiss cheese. It really is the best of both all-American classics coming together for the first time."

To capture the authentic flavor of Buffalo wings, Carl's Jr. and Hardee's teamed up with Frank's RedHot. Made with cayenne peppers, vinegar, garlic and other spices, Frank's Original RedHot Sauce was used on the very first Buffalo wings created in Buffalo, N.Y., in 1964.

The Buffalo Blue Cheese Burger is available for purchase as a single, double or Six Dollar Burger or Thickburger starting at $2.89 for the single and can also be ordered as a combo meal with fries and a drink. The Buffalo Chicken Tenders are available at Hardee's in three-piece and five-piece servings starting at $3.49. Prices may vary by location.

The football-themed ad for the Buffalo Blue Cheese Burger, featuring the theme music from Monday Night Football, will start airing nationally at the end of August.

Read more about food and beverage launches.