News

Church's Chicken requests a serenade

August 18, 2010

Calling all singer/songwriters: Church's Chicken wants to hear your lyrics about its new Spicier Spicy Chicken. The new item, introduced earlier this month, has inspired the Spicier Spicy Chicken Song Contest in which entrants are asked to video record their songs for a chance to win the $3,000 grand prize and a year's supply of Church's Chicken.

Additional prizes include $1,500 for second place and $500 for third place. The first 200 participants who submit an eligible video song will receive a coupon for a free two-piece Church's Spicier Spicy Chicken & Biscuit.

To enter:

• Visit spicierspicychickensong.com to read the detailed rules and requirements for the contest
• Create and upload your video song
• The gallery on the site will feature all videos that meet the requirements listed in the rules and will be available to view, share and rate between Aug. 19 and Sept. 19.

The top five finalists will be revealed for public voting beginning Sept. 21. The winner will be announced Oct. 1.

Inspiration for the contest came from Jedidiah Brown, who posted a home video about Church's Chicken on YouTube. The video generated close to 1 million views.

"All of us at Church's loved Jedidiah's video so much that we enlisted him to write another one and make a video that we could use as an example for interested video song creators who are thinking about entering Church's Spicier Spicy Chicken Song Contest," said Bonnie Warschauer, Church's vice president of communications.