#QSRNext

CKE exec talks company's digital ecosystem at one-day virtual event

Photo by Networld Media Group

October 10, 2022

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Recognizing that QSR leaders needed a convenient way to exchange ideas, tips and advice with one another, Networld Media Group — the publishers of QSRWeb.com and the producers of the Fast Casual Executive Summit — have created #QSRNext, a one-day virtual event taking place Nov. 9 catering specifically to fast food brands.

Phil Crawford, the man behind CKE's digital ecosystem, will share how he was hired two years ago to overhaul the company's digital ecosystem. He and his team standardized the point-of-sale system, added online ordering, created a loyalty app and are now testing AI at the drive-thru.

The event is sponsored by Leasecake and is free to all restaurant brand operators, franchisees and executives.

The 30-minute back-to-back sessions at the #QSRNext event are designed with the busy QSR executive in mind. The event will cover topics ranging from diversity to attracting investors.

Operations Technology

Upcoming Events

#QSRNext

November 12, 2026 | Virtual

Designed for busy QSR executives, this half-day virtual event offers powerful insights on technology, marketing, operations, menu development and more.

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