July 30, 2014
Cousins Subs has named Gabrielle Lulloff of Oshkosh, Wis., as the grand prize winner of its #GOHOGWILD contest. Lulloff will receive free Cousins Subs for one year for her photo submission, which showed her eating a sub while skydiving.
Throughout the 10-week contest period, guests were encouraged to capture their "inner hog" with a photo of themselves or their friends eating Cousins' limited-time-only subs, the Cubano or the Pulled Pork and Slaw.
The #GOHOGWILD contest brought in more than 100 entries, according to a news release. A winning photo was selected every week, with each of these guests receiving a $100 Cousins Subs gift card. Cousins Subs Facebook fans then voted on the top 10 photos, with Lulloff's photo winning the grand prize.
"We loved seeing how creative our guests were with our #GOHOGWILD contest," Justin McCoy, VP of marketing at Cousins Subs, said in the release. "We didn't expect to see a guest skydiving with a Cousins sub – or someone enjoying a sub while sitting next to an actual hog. It's great to see how much fun our guests had with these subs."