News

Dairy Queen joins employee incentive gift card program

April 10, 2014

SVM, a global provider of incentive and motivation solutions through the use of gift cards, prepaid cards, eGift and award codes, has added Dairy Queen to its roster of more than 150 gift card brands.

As the DQ system's gift card reseller, SVM will introduce the DQ Card to the B2B market.

"With thousands of locations nationwide, the DQ Card brings a far-reaching appeal and aligns well with a variety of employee and customer incentive programs. We look forward to a positive response from our customers," SVM's Jim Speir said in a news release.

DQ Cards are available in any denomination between $5 and $250 card value. The redemption network was created for employee incentive or motivation programs, the release said.