January 6, 2017
Del Taco Restaurants has promoted John D. Cappasola Jr. to the position of president and chief brand officer. Cappasola will spearhead the company’s brand strategy, marketing, menu development, culinary innovation, and restaurant operations and support, according to a news release
Cappasola previously had served as the b.rand's executive vice president and chief brand officer. In that position, he is credited with helping to reposition the brand, enhance its menu and improve the guest experience.
"Over the past several years we have been on a journey to develop Del Taco into a QSR-plus leader and we have made great strides in accomplishing our goals," Cappasola said in the release.