September 5, 2013
Dunkin' Donuts has launched the new Angus Steak Big N' Toasted breakfast sandwich, featuring two eggs, Angus steak and a slice of American cheese, between two slices of Texas Toast.
The Angus Steak Big N' Toasted sandwich is available at participating restaurants nationwide for a limited time.
Dunkin' Donuts first introduced its original Big N' Toasted Breakfast Sandwich in early 2011, and it quickly became one of the brand's most popular menu items.
Additionally, Dunkin' Donuts guests who purchase a Box O' Joe at regular price can receive a free 25-count box of Munchkins donut hole treats throughout September. The offer is available only through the "My Offers" tab of the Dunkin' App, the brand's app for mobile payment and gifting. Guests can also enjoy mobile offers via the My Offers tab, where they can receive exclusive, geo-targeted regional discounts and promotional offers for Dunkin' Donuts' famous coffee and other favorite menu items.
Alzheimer's Association fundraiser
Finally, in celebration of World Alzheimer's Month in September, Dunkin' Donuts, is "going purple" by supporting the cause for the fifth year in a row. Dunkin' Donuts, The Dunkin' Donuts & Baskin-Robbins Community Foundation (DDBRCF) and the Alzheimer's Association Massachusetts/New Hampshire Chapter are partnering for the entire month for the annual "Purple with a Purpose" campaign to help raise awareness for Alzheimer's.
Eastern Massachusetts and Southern New Hampshire Dunkin' Donuts franchisees and guests have raised more than $70,000 for the campaign since 2009.
During the week of Sept. 15-21, Dunkin' Donuts guests can purchase the "Purple with a Purpose" Donut, a vanilla-frosted yeast donut topped with purple sprinkles, at participating restaurants throughout Eastern Massachusetts and Southern New Hampshire. A portion of "Purple with a Purpose" Donut sales sold will be donated to The Dunkin' Donuts & Baskin-Robbins Community Foundation to benefit the Alzheimer's Association Massachusetts/New Hampshire Chapter.
Participating restaurants will also have available Alzheimer's Association brochures about the disease that affects 36 million people and their families worldwide.
Read more about food and beverage launches or cause marketing.