October 25, 2012
Dunkin' Donuts has brought back its Halloween-themed Boston Scream Donut, a variation of its classic Boston Kreme donut with orange icing drizzle added. The Boston Scream Donut is available through Halloween at participating restaurants nationwide.
Dunkin' Donuts is also inviting fans to celebrate Halloween by "dressing up their cup" for a chance to win a $100 Dunkin' Donuts Card. The brand's #DresseDD Twitter and Instagram Contest runs through Oct. 29. During that time, fans are encouraged to tweet @DunkinDonuts on Twitter or Instagram photos of their Dunkin' Donuts cups decorated with a Halloween costume, using the special hashtag #DresseDD.
On Halloween day, Oct. 31, the company will share the photos of five winners, who will each win a $100 Dunkin' Donuts Card. The winners will be chosen for their creativity and Halloween spirit.
Also, Munchkins are available in a limited-edition Halloween-themed box. And through the remainder of fall, Dunkin' Donuts restaurants are featuring Pumpkin Coffee and Lattes, Glazed Pumpkin Cake Donuts and Munchkin Donut Hole Treats, as well as Pumpkin Muffins.
Read more about food and beverage promotions.