News

Dunkin' Donuts partners with Hillshire Farm for new breakfast sandwich

November 7, 2011

Dunkin' Donuts has teamed up with Hillshire Farm for the first time to introduce the new Smokehouse Sausage Breakfast Sandwich, featuring Hillshire Farm Smoked Sausage.

Available for a limited time at participating Dunkin' Donuts restaurants nationwide, the Smokehouse Sausage Breakfast Sandwich is served on a toasted English muffin and includes egg, melted American cheese and split sausage.

"We're always looking for ways to innovate around our breakfast menu and introduce new and unique flavor choices," said Stan Frankenthaler, Dunkin' Brands' executive chef and vice president of product innovation. "By partnering with Hillshire Farm, we have created a breakfast sandwich that features the delicious ingredients and natural spices of Hillshire Farm Smoked Sausage that people have enjoyed for generations."

The new Smokehouse Sausage Breakfast Sandwich is the latest addition to Dunkin' Donuts' lineup of breakfast sandwiches that are available all day.

In the company's recent earnings report, CEO Nigel Travis said premium sandwiches have yielded positive results.

"A highly differentiated premium-price breakfast sandwich is a prime example of the products that contributed to Dunkin' Donuts' higher average ticket this quarter," he said.

Expansion continues in Iowa market

Dunkin' Donuts also announced the signing of a multi-unit store development agreement with father-and-son team Jim and Drew Cownie for 12 new restaurants in Des Moines, Iowa.

The first restaurant is slated to open in 2012 and the remainder will be open by 2018. The Cownies are Des Moines natives.

"We are excited to bring Dunkin' Donuts to Des Moines and play an important role in the daily lives of people who live, work and visit here," said Drew Cownie, president and CEO, Sip, Sip Bite LLC. "We have a passion and loyalty for the brand and look forward to the opening of our restaurants in the years to come."

The Cownies secured a partnership with Knapp Properties of Des Moines to find their initial locations. More franchise opportunities for the brand are still available in Iowa, specifically in Sioux City, Ottawa and Des Moines.

Read more about food and beverage launches, or franchising and growth.