Technology

Golden Chick partners with Qu to streamline operations

Image: Qu

October 8, 2024

Chicken brand Golden Chick has partnered with Qu, a provider of unified commerce platforms. The partnership aligns with Golden Chick's mission to deliver accurate orders to every guest, every visit, according to a press release.

Golden Chick selected Qu's platform to streamline operations across its 230 locations, including dine-in, drive-thru, and delivery services. By leveraging Qu's native products for in-store POS, AI-driven kitchen solutions, and direct delivery integrations, Golden Chick aims to provide a consistent and efficient ordering experience for its customers.

"Golden Chick's unwavering focus in 2024 is to streamline operations while not compromising order accuracy or creating cumbersome processes for our team members. With Qu, we can quickly deliver guests' orders to the kitchen with precision, guaranteeing an outstanding experience for our guests" Brian Loescher, president of Golden Chick Franchising, said in the press release. "In today's climate, guests won't tolerate even the smallest mistake and Qu ensures we consistently meet the highest of guest standards."

By adopting Qu's platform, Golden Chick is taking advantage of Qu's flexible integrations, simplified omni-channel menu management, and improved operational controls. The ease and speed of Qu's integrated approach has unlocked new opportunities for Golden Chick to enhance its loyalty program, mobile app experience, and explore boundary-pushing advances using Voice AI in the Drive-Thru and Edge Computing. The brand is looking to activate cloud-based smart camera security and dynamic menu boards with built in order confirmation screens in the near future.

"We're stepping into a new age of customer-facing technology with the help of Qu. Qu's unified platform opens up an abundance of avenues for us including the ability to quickly change menu board offerings, as well as, providing crucial insights and data to inform our overarching operating strategy," Cynthia Loescher, vice president of information technology, said in the press release.

With its extremely heavy drive-through volume, Golden Chick team members gravitated to Qu's gesture-based ordering and tablets increasing drive-through and in-store order velocity. The chain taps into Qu's native kitchen solutions (KDS) to further streamline the ordering and fulfillment process with improved accuracy and speed.

Since the initial pilot in Q1, more than half the locations have gone live with Qu in six months and the brand has already seen immediate improvements. Employee training times have decreased and integration with existing systems has been easier and faster.

Golden Chick operates 230 restaurants across multiple states, including Texas, Oklahoma, Florida, Louisiana and Mississippi.

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Qu

Qu is the restaurant technology company evolving POS, responsibly, for a more sustainable future. With the industry’s first unified commerce platform, Qu’s fully integrated products go beyond fragmented ordering and tech experiences to create healthier connections for restaurant operating teams and their many stakeholders.

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