News

Good Times adds Green Chile options to menu

September 12, 2011

Good Times Restaurants Inc. has launched a product line-up featuring Denver-based Santiago's Authentic Green Chile.

The choices include Green Chile Cheese Fries; Green Chile Chicken Tenderloin or All Natural Beef Burritos and the Green Chile Slider, all featuring Santiago's green Chile.

"We are pleased and excited to provide customers with a quality product that is truly unique to Good Times and that stands up to our heritage of great tasting products on a platform of fresh, authentic ingredients," said Boyd Hoback, president and CEO. "As we explored the addition of a Hatch Valley New Mexico green Chile, Santiago's was a great fit not only with their product but as a partnership between two Colorado companies."

Good Times is based in Golden, Colo. The company plans to roll out more local and regional ingredients and add local partners.

Good Times recently launched a new website and is in the process of rolling out new menu boards intended to simplify the ordering process while enhancing each restaurant's appearance. The company is planning a complete reinvigoration of its packaging and building graphics that will be a part of reenergizing the brand after 24 years in the market.

Good Times Burgers & Frozen Custard has 46 restaurants, mostly in Colorado.

Read more about food and beverage innovations.