Marketing

Krispy Kreme celebrates World Gratitude Day with BOGO offer

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September 21, 2021

Today is World Gratitude Day, and Krispy Kreme is celebrating by offering a buy one, get one free promo for the entire week, according to a press release.

Guests can have a dozen doughnuts — gift-wrapped for free with a decorative box cover — delivered straight to the door of those they want to thank. In return, Krispy Kreme will gift the sender a free Original Glazed dozen.

"World Gratitude Day is 9/21, so treat someone who you're grateful to have in your life any time this week," Dave Skena, chief marketing officer for Krispy Kreme, said in the release. "And to show our gratitude, when you send the gift of a dozen doughnuts, we'll gift you the same 'thanks' in return."

Senders can also submit a personalized message for free. To receive delivered doughnuts, each recipient's address needs to be within 10 miles of most Krispy Kreme shops and within two miles of shops in certain urban locations including New York City and Chicago. If a recipient is near a Krispy Kreme shop but not within delivery range, the gift-giver can order the doughnuts for pick-up and deliver them.

Once doughnuts are ordered, Krispy Kreme will email the buyer a digital voucher, good for a free Original Glazed dozen in-shop through October 27.

Krispy Kreme operates in 31 countries through its network of doughnut shops, partnerships with leading retailers, and its e-commerce and delivery business.