Operations

Krystal launches nationwide loyalty program

Photo: Krystal

October 1, 2025

Krystal has launched the Club Krystal loyalty program to expand the brand's digital experience.

Fans can earn points, redeem rewards and enjoy exclusive discounts, according to a press release.

The nationwide rollout enables Krystal fans to:

• Earn points with every qualifying purchase of food or non-alcoholic beverages.
• Track rewards and progress in the Krystal app.
• Redeem discounts starting at 500 points.
• Unlock exclusive offers like a birthday reward and early access to promotions.
• Access convenience features like store locator and referral rewards.

Guests can sign up for Club Krystal through the app or on the web at krystal.com/rewards. Upon signing up, guests will receive a welcome reward, $3 off the next $12 order.

Krystal has expanded to 12 states with nearly 300 restaurants.