June 16, 2014
Long John Silver's announced that it will adopt BAP certification as part of its sustainable seafood procurement policy. The chain will work with the Global Aquaculture Alliance and its suppliers to ensure that its farmed seafood, when available, is sourced from a BAP-certified facility, according to a news release.
"As a seafood restaurant leader, our mission is to promote seafood, and we are really focusing on sustainability," said Marie Zhang, chief food innovation officer and senior VP of research and development, quality assurance and supply chain at Long John Silver’s. "We think we can work with GAA to promote sustainably farmed seafood that's not just good quality but that’s also environmentally and socially responsible."
Currently, all farmed shrimp sold at Long John Silver's restaurants originate from BAP-certified farms in India and Ecuador, the release said, and the partnership with GAA will help enable Long John Silver's to secure only products sourced from BAP-certified farms. Zhang said she expects farmed seafood’s presence on Long John Silver’s menu to grow.
Long John Silver's is also joining GAA as a sustaining member.