News

McDonald’s Canada adds to its breakfast menu

February 1, 2011

McDonald’s Canada introduced buttermilk biscuits this week, adding another option to its 35-year-old breakfast menu. The chain also has extended the daypart’s hours and now serves breakfast until 11 a.m. daily.

The biscuits are made with buttermilk and baked fresh daily. The launch is a response to customer demands for a hand-held breakfast sandwich, said Anne Parks, director of menu management, McDonald’s Restaurants of Canada Limited.

The new buttermilk biscuit marks the most significant breakfast menu launch for McDonald's Canada since the McGriddles debuted in 2003.

"At McDonald's, product development is a quality-focused, customer-driven process that takes the utmost care in combining great taste with the value, convenience and fast, friendly service people expect from us," said Parks. "With the growing popularity of our Premium Roast Coffee and our extended hours, we continue to enhance Canadians' breakfast experience with what we believe to be the best-in-class biscuit."

The biscuit can be ordered in a variety of ways, including with sausage; egg and processed cheese biscuit; bacon, egg and processed cheese biscuit; as a sausage biscuit (part of Value Picks options); or on its own with strawberry jam.