McDonald's double cheeseburger fix nears
October 28, 2008
Chicago Tribune:McDonald's Corp.is moving toward replacing its hallmark dollar-menu product, the double cheeseburger, with a new burger called the McDouble, essentially the double cheeseburger, but with one slice of cheese.
Although the decision is not yet final, the recommended price of the double cheeseburger — with two cheese slices — would increase to $1.19 due to soaring commodity costs, which have reduced profits from the dollar menu.