June 14, 2011
McDonald's has announced the winners of its second annual Men of McCafe Casting Call, a national search conducted to identify five service-oriented men who are "making a difference" in the African American community.
The five winners will make their first official public appearance as Men of McCafe at the Essence Music Festival July 1-3 in New Orleans as part of McDonald's on-site activation.
This year's 2011 Men of McCafe are:
The newly appointed Men of McCafe will volunteer with New Orleans-based organizations, including participation in the ESSENCE Music Festival Youth Day, the JAG (Jobs for America's Graduates) Program and the Ronald McDonald House Charities of New Orleans.
Since its national launch in September 2010 with inaugural Man of McCafe and NFL star Issac Keys, several celebrity brand ambassadors have joined the Men of McCafe grassroots effort to enlist men to engage in community service including actors Lance Gross from TBS' "House of Payne," Lamman Rucker from "Meet the Browns" and BET's Hosea Chanchez.