News

Rise and shine: Whataburger's pancake mix hits retail channel

November 6, 2013

Whataburger's signature pancake mix is now for sale on the company's website, Whataburger.com.

The mix, which comes in 1.75-pound bags, uses the same ingredients and recipe used in Whataburger restaurants. Customers at home just add water to create the pancakes, and each package makes approximately 32 pancakes.

Customers can order a two-pack of the mix for $14.99, or purchase one bag of the mix along with a three-pack of Whataburger's Fancy Ketchup, Spicy Ketchup and Original Mustard for $24.99. Both options include free ground shipping anywhere in the continental U.S.

"Whataburger pancakes are really popular with our customers, and now they can enjoy stacks of our hearty pancakes at home, anytime," said Dino Del Nano, senior vice president of Whataburger Retail. "In just a few clicks, customers can have Whataburger pancake mix delivered to their door for a perfect start to a wonderful family gathering. And with the holidays right around the corner, it makes for a great gift idea for a Whataburger fan who lives outside the 10 states we currently serve."

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