February 28, 2012
Sonic has introduced new Sweet Potato Tots to its menu for a limited time.
The launch is in response to an increase in demand. According to data from the USDA Economic Research Service, sweet potato U.S. per capita consumption has been on the rise, even as white potato consumption has slowed.
"Everyone is talking about sweet potatoes as a trend but few are putting unique offerings on their menus," said Clas Petersson, vice president of product and packaging. "Sonic is excited to offer its guests such a distinctive food flavor. If you love Sonic's tots and sweet potatoes, this is a match made in heaven."
The new tots can be enjoyed as a snack or additional upgrade to any of Sonic's combo meals.
Also, Sonic is offering its snack size Jumbo Popcorn Chicken for $1.99 after 8 p.m. The popcorn chicken is made with all-white pieces of chicken breast and comes with a choice of three dipping sauces – hickory BBQ, honey mustard or ranch.
Finally, Sonic has partnered with DC Comics to feature one of 10 Justice League toys or a special Tots card deck in each Wacky Pack kids' meal. The partnership is the first for Sonic's series of Tot toys.
Read more about food and beverage launches.