November 4, 2013
Subway has introduced two new sandwiches featuring Sriracha hot sauce. The proprietary sauce blending spicy chiles and garlic takes center stage on the new Sriracha Chicken Melt and the new Sriracha Steak Melt.
Made with grilled chicken strips or steak, topped with Creamy Sriracha Sauce, pepper jack cheese and choice of veggies, these options were launched in time for colder weather months and are part of the brand's Fiery Footlong collection, which also includes the Buffalo Chicken and Turkey Jalapeño Melt.
"This intense blend of chili peppers is a fiery jolt of heat that will wake up your taste buds," said Chris Martone, executive chef at Subway. "We developed a product that's not shy on flavor and will add a whole new dimension to any of our fans' favorite subs, including breakfast sandwiches."
Creamy Sriracha Sauce can also be added to any sub, including breakfast sandwiches.
As part of this product introduction, the Subway chain has been named the exclusive restaurant for the film "The Hunger Games: Catching Fire," the second installment of "The Hunger Games" film franchise from Lionsgate, opening in theaters in the U.S. on Nov. 22.
Read more about food and beverage rollouts.