
July 26, 2024
Taco Bell franchisee Diversified Restaurant Group opened its latest Taco Bell Cantina in downtown Los Angeles. A grand opening celebration was held July 25, according to a press release.
The Cantina is designed as an homage to L.A.'s iconic music scene. Diversified Restaurant Group is a leader in the Taco Bell Cantina space, including a Cantina on the Las Vegas Strip its Pacifica Cantina on the beach,
The new LA Cantina exudes an electric atmosphere with its vibrant stained glass, rustic brick walls, array of vintage concert posters, and two massive 12-foot by 6-foot LED panels featuring music videos by Taco Bell's Feed the Beat artists, a program that has helped support more than 1,900 artists/bands connect with fans. This expansive venue offers plenty of space, perfectly tailored for social gatherings and large groups that want to cool off with some freezes after exploring the surrounding hip and historic attractions.
"We are excited to honor LA's rich music culture in our new downtown LA Cantina and offer a unique space for families, friend groups and fans to create memories in," SG Ellison, CEO and president of Diversified Restaurant Group, said in the press release. "The team is eager to welcome the vibrant and lively LA community."
Diversified Restaurant Group has more than 350 QSRs.