News

Taco Time launches digital gifting program

March 27, 2014

TacoTime has introduced an eGift program that allows customers to send and receive TacoTime gift cards via email or smartphone.

According to a news release, the eGifts are available on the brand's website or on the TacoTime Facebook page. They are redeemable by presenting the eGift on a mobile device or by providing a print-out at participating locations.

"With technology today, a trip to the store to buy a gift card is no longer necessary," said Chanel McFarlane, director of marketing for TacoTime. "Now you can give the gift of delicious TacoTime food instantly, straight from your phone or mobile device."

To sign up for an eGift, consumers need to know the email address of his or her desired recipient. With the "Socialize My eGift Card" option, consumers can sign into their Facebook account and post a personal message to the recipient during the purchasing process.

Additionally, customers can customize their eGift by including a photo and/or audio recording.