QSRweb Podcast

Delivery-only wings brand takes flight with a little lift from Uber Eats data

"Have wings, will party." That could be the anthem of just about any sports enthusiast anywhere, and certainly in bustling New York City. Today, we talk with the man behind a delivery-only chicken wing brand that just hatched there, after its founder learned about some interesting data from third-party delivery provider, Uber Eats.

May 17, 2019

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Podcast Summary

Uber Eats had a big problem "worming" its way around the Big Apple a few months back — tons of people looking for chicken wings, despite an overall sparsity of local restaurants offering the the little poultry pinions. That's when they put a call into a New York City barbecue chain that just happened to have some tasty wings on the menu, too.

The rest, as they say, is history, after Mighty Quinn's co-owner, Hugh Mangum, took flight himself to conceive, create and launch the delivery-only brand, Sugar Wing, in mere weeks. On today's show, Mangum stops in to give the lowdown on how he launched the brand so quickly and how it's selling these days in the sprawling New York City metro area.

Feature image: Sugar Wing/Mighty Quinn's via Twitter